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Ad 2 Tampa Bay

When Creativity Fails (or the Unexpected Virtue of Ignorance)

Dear reader, I struggled a bit to come up with something concrete to write about; there are just so many topics to choose from. Should I write about my personal experiences learning to become a versatile art director? How about the deeply cutthroat nature of advertising and the ever-changing landscape of design trends? Maybe I […]

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Five Criteria for a Happy Life Post-Graduation

Life is different once you graduate. Structure, friends, responsibilities, everything changes once you walk across the stage and accept your diploma (unless you go to grad school). I hope to part with you the knowledge I’ve gained after only a few short months in the outside world. If you know me, you’d know that I’m […]

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Ad 2 Tampa Bay

Be Creative, Already!

Are you creative? You probably answered yes because, hey, we are in advertising and we like to think that we are. But are you really creative? I’m serious – do you think you are? Just kidding, you definitely are special! The problem with creativity is that the majority of people, especially those outside of advertising, […]

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Ad 2 Tampa Bay

Finding Balance: Volunteering for Young Professionals

The start of a person’s career can be exhilarating. As young professionals, we want to learn everything there is to learn, perfect our trade, and get involved as much as we can to make an impact on the industry.  For some of us, this may mean joining an association, going to networking events, serving on […]

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Ad 2 Tampa Bay

A Recap of the 2015 Superbowl Commercials

The Super Bowl: The highest rated program in broadcast The #2 food day for grocery sales The biggest advertising day of the year. I was asked by the USF Ad Club to join a panel discussing all of the buzzworthy commercials from the Super Bowl. I was joined by other amazing young professionals within the […]

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Ad 2 Tampa Bay

More Than One Path – Vinny Tafuro

Welcome to the first installment of the Ad 2 Tampa Bay series, “More than One Path”, where we highlight the career paths of the marketing and advertising leaders and influencers of Tampa Bay. Our first profile features Vinny Tafuro, executive director of the Gasparilla Interactive Festival, and a two-time Ad 2 Tampa Bay President. Interviewer: […]

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Ad 2 Tampa Bay

Putting the VALU in Self-eVALUations

It’s that time of year for some of you. A pretty awkward time for most people when you have to talk about yourself and (hopefully) brag about how great you are and all the awesome things you did in the past year! To make it a little easier, I’ve compiled some tips on writing a […]

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Ad 2 Tampa Bay

Stepping Out of Your Comfort Zone

In college, your future feels so far away, and its hard in the midst of it all to sit down and think about where you really see yourself going in life. As an upcoming graduate of the acclaimed Fisher College of Business at The Ohio State University, I thought obtaining a job that I loved […]

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Ad 2 Tampa Bay

Becoming Involved: Mind Over Matter

Its now late afternoon and you have to make a decision whether to go or not.  You saw the event online and you know it would be extremely beneficial if you went, but wait a minute … you’re not going to know anybody there – ugh!   Next thing you know, you start to make excuses […]

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Ad 2 Tampa Bay

Networking – It’s Not What You Think

I’m a freelance photographer. I have no experience in advertising and I have a degree in Magazine Journalism from the University of South Florida. So how did I get involved with Ad 2 Tampa Bay? Not the way you would think but close. When they say, “It’s not what you know but who you know.” […]

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